2012 Korean Performing Arts Conditions Survey

2014.01.15

Domestic Performing Arts Market Showing Sustained Growth
[Trend] 2012 Korean Performing Arts Conditions Survey


The Performing Arts Conditions Survey was first conducted in 2005 to capture the conditions of the performing arts industry in Korea. After receiving official approval (License No. 11315) from Statistics Korea in 2007, the survey has been conducted yearly.

[Survey Overview]

Survey Target |
-Performing Arts Facilities: 944 (last valid responses: 443/complete + sample)
-Performing Arts Groups: 2,108 (last valid responses: 814/complete + sample)

Survey Content |
-Performing Arts Administrative Organizations: General status, status of performing arts budgets, status of regional performing arts festivals, etc.
-Performing Arts Facilities and Groups: Basic status, status of personnel, financial status, performance records, etc.

Survey Period | Performing arts facilities (yearly), performing arts administrative organizations and performing arts groups (every other odd year)

Survey Method | Interview method and documentary survey

Sample Extraction Method | Multi-stage systematic sampling

Sampling Error |
-Performing Arts Facilities: 95% margin of error, ±4.5%
-Performing Arts Groups: 95% margin of error, ±3.1%

Survey Reference Point | December 31, 2012

Survey Target Period | January 1, 2012–December 31, 2012

Actual Survey Period |
-Performing Arts Facilities: July 15, 2013–August 30, 2013
-Performing Arts Groups: July 29, 2013–September 30, 2013

The 2013 Performing Arts Conditions Survey includes the results of survey and analysis into the yearly performance records, financial status, and personnel status of the following targets: the "performing arts groups" responsible for the creation (production) of performing arts pieces, the "performing arts facilities" responsible for the distribution (mediation) of performing arts pieces, and the "performing arts administrative organizations" responsible for funding and support.

The Performing Arts Conditions Survey categorizes performing arts facilities by their unique characteristics, with government facilities, art halls and other public facilities categorized as public facilities and Daehakro and other (non-Daehakro) private facilities categorized as private. The survey categorizes performing arts groups by the unique characteristics of the group into public groups, including the national, public (regional) and public (local) groups, and private groups, including private production companies and private groups.

The size of the 2012 performing arts market was 713 billion won, a 30% increase from 2010

The size of the performing arts market in 2012 was 713 billion won, showing a 30% increase from 2010. The Performing Arts Conditions Survey calculates the size of the performing arts market by combining the sales from performing arts facilities and performing arts groups.1) This method encompasses more of the market than calculations based on ticket sales, which focus on the distribution aspect of the market.

Survey results put the number of performing arts facilities in 2012 at 944 (an 8.8% increase compared to the previous year) and the number of performing arts venues at 1,188 (an 8.7% year-on-year increase). The number of workers at performing arts facilities was 11,224, 11.8% more than the previous year, and the total recorded sales was 377.2 billion won, a 19.1% increase compared to the previous year. The increase in sales was attributed to the improved performance in large-scale theaters that only stage musicals, which were fully running by the latter half of 2011.

Examining the market share of each type of performing arts facility, private facilities (excluding Daehakro facilities) recorded a higher proportion of sales in proportion to their number than other facilities (taking about a 50% share of the total sales at performing arts facilities).


1) Sales from performing arts facilities include internal sources of income (income from admission fees, facility rentals, other performing arts projects, and other business projects) and other sources of income (parking fees, rental fees, interest etc.), and sales from performing arts groups include internal sources of income (sale of performance arts pieces, ticket sales, acting fees including invitation fees, other performing arts projects, and other business projects) and other sources of income (parking fees, rental fees, interest, etc.)

[Figure 1] Market share by performing arts facilities

[Table 1] Market share by performing arts facilities

The number of performing arts groups decreased by 4.8% from 2010 to 2,108, but the number of workers in the industry increased by 7.8% from 2010 to 50,847. Sales totaled 335.9 billion won (a 51.4% increase from 2010), and private production companies mainly dealing in theater (including musicals) took the largest share of 53.3%. Examining performing arts groups by characteristic, the private performing arts groups account for 78.3% of the total number of groups. They also take a larger share of the total sales at 57.7%.

[Figure 2] Market share of performing arts groups

[Table 2] Market share of performing arts groups

2012 Management Conditions of Performing Arts Facilities: 43,618 performance arts pieces, 173,022 performances, and 35,318,633 audience members.

-The number of performance pieces by genre was ordered as follows: Western music, multi-genre, and theater. The number of audience members by genre was ordered as follows: musical, theater, and multi-genre.
-Of the total 1.363 trillion in income, public funding made up 56.6%, and internal income made up 30.7%.

The performance record for performing arts facilities in 2012 added up to 43,618 performance pieces (a 23.4% increase from the previous year), 173,022 performances (a 24.6% increase from the previous year), and 35,318,633 audience members (a 16.7% increase from the previous year). By genre, the most performance pieces were in Western music (14,871), followed by multi-genre (11,886) and theater (6,231). In terms of audience, musicals attracted the largest crowd (11,532,900 audience members), followed by theater (8,380,511) and multi-genre (5,967,955).

[Table 3] Performance record of performing arts facilities

The rate of operations for various arts programs at performing arts facilities came to 55.8%, and private facilities had a higher rate of operation (76.2%) than public facilities (37.2%). The rate of operations2) for performance arts venues was 67.4%, and the rate of operations at public facilities (focusing on art halls) with a higher proportion of various events was 56.1%, a higher rate than the rate of performance programs.

The total income for performing arts facilities in 2012 totaled about 1.363 trillion won (a 5.6% increase from the previous year) and the proportions of public funding and internal income were 56.5% and 30.7%, respectively. Total expenditures added up to about 1.327 trillion won (a 3.3% increase from the previous year) with various administrative expenditures taking up 60% and project fees taking up 25.4%. 73.8% of project expenditures were used for performing arts projects.


2) Performing Arts Facilities Rate of Operations(%) = Number of performance days + Number of days in preparation + Number of days for other events


365 - (Days spent on inspecting the facilities, installation + yearly holidays) x 100


[Table 4] Financial situation of performing arts facilities

Status of Operations for Performing Arts Groups in 2012: 39,042 performing arts pieces, 117,853 performances

-Out of the major genres of activity, traditional Korean music had the highest average number of performing arts pieces, followed by multi-genre, and Western music. The theater genre had the highest average number of performance pieces, followed by multi-genre and traditional Korean music

In 2012, performing arts groups presented a total of 39,042 (18.5 on average) pieces onstage and performed these pieces a total of 117,853 (55.9 on average) times. Out of the major genres of activity, Korean music had the highest number of performances (33.2), followed by multi-genre (28.2) and Western music (19.2). The theater genre had the highest average number of performances (106.1 times), followed by multi-genre (78.9 times) and traditional Korean music (55.8 times).

[Table 5] Performance record of performing arts groups

The total income of performance arts groups was around 785.5 billion won (a 35.7% increase from 2010), and the proportions of public funding and internal income were 54.9% and 42%, respectively. 88.6% of the total project expenditure was used for performance arts projects.
Of the major genres of activity, the sales from theater, including musicals, made up 64.9% of the total sales, and also had a large share of the market.

[Table 6] Financial status of performing arts groups

[Table 7] Details of performing arts groups incomes (by major genre of activity)

※The 2013 Performing Arts Conditions Survey Report will be available through the Korea Arts Management Service website beginning Thursday, December 19.
How to download: www.gokams.or.kr > Center Database (Lower right) > Survey/Evaluation > PDF Download




Author

Chae-Yoon BAE_KAMS
Chae-Yoon BAE_KAMS
Chae-Yoon BAE majored in composition and arts management, and after a stint at the Korea Culture and Tourism Institute, heads research on the state of performing arts for the Korea Arts Management Service. carpediem@gokams.or.kr